Being a young graphic designer, it’s easy to compare yourself to the titans of design. We do it consciously and unconsciously and if you have a blog, I’m sure getting hung up on how many readers you have compared to the big guys can really get you down. This is just a quick post to say, blog for yourself. Make it personal. If you want to attract more clients through a blog (who doesn’t?) keep that in mind but never try to copy or imitate those big design blogs out there. You know the ones. They’re awesome, but there are enough out there to sustain the design community. I’m more interested in genuine thoughts and original posts rather than a round up for 500 unimpressive Photoshop Brushes. These blogs didn’t spring up over night and it took a lot of time, effort and resources to get them to the top of Google. The large design blogs have a number of contributors writing for them, and if that’s something you’re interested in creating, go for it. Just realize that that kind of online presence takes awhile to cultivate.

The blogs I really enjoy the most are ones where I can really hear the voice of the person talking to me through their blog. I like a blog a entry to feel like a conversation. If it’s too technical or uptight, I move on, and I bet you do too.